Yes, there is a reindeer in that man’s beard. Meet Elmar Weisser of Germany, who recently took home best in show and winner of the freestyle beard category in the World Beard and Moustache Championships in Trondheim in Norway.

How I haven’t seen photos from this incredibly entertaining event before is beyond me. To remedy that situation for all of our benefit, here are a few of my favorite category winners. And for your listening pleasure, may I present The Beards; Aussies who sing exclusively about the greatness of facial hair.

So, gentlemen, let’s have no more jealousy of hair posts for the ladies.

Hans-Peter Weis is prepped by his wife Pia for the freestyle full beard event.

Dieter Besuch, winner of the freestyle partial beard category.

Wolfgang Schneider, winner of the natural moustache category.

Jurgen Draheim, winner of (you guessed it) the Musketeer category.

Burke Kenny, winner of the natural full beard with styled moustache category.

Karl-Heinze Hille, winner of the imperial partial beards category.

All photos via The Guardian UK by photographer Jonathan Nackstrand